ALC Sell Sheet

Infographic Design / Presentation Layout

Agency // Freelance

B2B shouldn't mean "Being too Boring"

After being unsatisfied with the output from their “go to” agency, ALC contacted me to take over an “infographic” document project, that was to be used by their sales force. Their concern was the document felt too generic with a bland color palette and heavy reliance on standard run of the mill icons. They wanted a more consistent and ownable graphic style that helped highlight the benefits of the ALC product.

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